• A WTW survey of North American P&C insurers found that more advanced analytics and AI users recorded combined ratios 6 percentage points lower than slower adopters between 2022 and 2024.
• The same group reported premium growth 3 percentage points higher than slower adopters over the same period.
• Close to 80% of surveyed insurers use advanced rating and pricing models, and another 11% plan to implement them soon.
• Claims analytics use was reported at 33% for fraud detection and 29% for severity assessment, with expectations of reaching 65-70% within two years.
• More than half of respondents said they already use LLMs and generative AI, and 60% plan to prioritize AI that augments human underwriting by 2028.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Willis Towers Watson plc published the original content used to generate this news brief via GlobeNewswire (Ref. ID: 202603190900PRIMZONEFULLFEED9675163) on March 19, 2026, and is solely responsible for the information contained therein.