36Kr published an unaudited earnings release reporting financial results for the second half of 2025 and fiscal year 2025. In the second half, total revenues rose 4.7% to RMB134.8 million and net income was RMB16.2 million. Also in the second half, gross profit increased 20.8% to RMB80.8 million, and gross margin rose 8 percentage points to 60%. For fiscal 2025, gross profit increased 17.1% to RMB131.5 million, and operating expenses fell 36.1% to RMB121.5 million. Co-chairman and CEO Dagang Feng said the company returned to profitability while maintaining revenue performance and ended 2025 with 36.8 million followers, while CFO Xiang Li cited improved revenue mix and disciplined expense management.

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