In Coffee-Crazed Hanoi, a Hunt for the Perfect Cup -- WSJ

Dow Jones
03/18

By Adam Erace | Photography by Hana Mendel for WSJ

In 1857, a French Catholic priest planted the first coffee bush in Vietnam. Ninety-nine years later, the country expelled the last of its colonizers, but by then the country was thoroughly hooked on cà phê. Coffee is inescapable in Hanoi where it is consumed around the clock. As a serious coffee fan, I wanted in.

My red-eye from London to Hanoi landed at 1:35 in the afternoon. I had my first of five cups at 4:06. I had my last at 8:08 at night. I finally fell asleep at 5:30 a.m. after considering going to the hospital at least twice for insomnia and heart palpitations.

I made a point to slow down. Over the course of three days, I pinballed between prewar cafes and new-school roasteries on my quest to better understand Hanoi's coffee scene. I found my perfect cup, plus four other favorites. I just don't recommend visiting them all in quick succession.

The O.G.: Café Giàng

Like many cafes in Hanoi's Old Quarter, the circa-1946 Café Gi ng slots into the hectic, colorful streetscape like a narrow paperback on a library shelf. Inside, customers huddle over low tables in a puzzle of terracotta-tiled, plant-filled parlors, drinking the same thing: cà phê tr ng aka egg coffee.

Nguyen Van Gi ng, a bartender at the historic Sofitel Legend Metropole hotel, is said to have invented the drink during a midcentury milk shortage. Strong and sweet, thick and creamy, the drink starts with strong Robusta coffee brewed on a phin, the traditional individual filter that drip-brews directly into a cup. Whisked egg yolks and sugar get spooned on top, like a frothy, golden ambrosia. For just $1.30 a cup, it sets the baseline for Hanoi coffee -- and makes the $7 lattes I regularly buy back home feel criminal.

The Aesthete: May Kitchenware

Hanoi is a shopper's paradise: bespoke silk pajamas, vintage T-shirts and, in the case of May Kitchenware, beautiful (and outrageously affordable) ceramics. Unassuming from the outside, the shop opens into a huge ark of mortar-crusted brick and ribcage-like beams, with long dining tables displaying shapely vases, pitchers, teacups and plates in shades of apricot, amber and malachite.

In the middle of the two-story space, May's petite cafe sits tucked beneath the concrete staircase that leads to a terrace, the ideal place for cooling off mid shopping spree. The iced phin Robusta marbled with marshmallow-like coconut cream ($2.50) is served, on brand, in a gorgeous scalloped glass tumbler.

The Roaster: C.O.C. Legacy Specialty Coffee

A sign reading "Where Vietnamese coffee talks..." blinks overhead in the alley leading to this speakeasy-like cafe in the Old Quarter. Despite the beacon, only Hanoi's cà phê cognoscenti seek out this snug shop furnished with four short tables and a small counter.

"How did you hear about us?" one of the baristas, simultaneously confused and flattered, asked me while I studied the 3-D wooden puzzle of Vietnam hanging on a concrete wall. Each piece represents one of the country's 34 provinces and municipalities. C.O.C. runs its own co-op farms in 10 of them, where they grow and process rare varietals like Liberica, a bean that accounts for less than 2% of global coffee production. Brewed pour-over-style on a phin and sipped black, the elegant, light-roasted Liberica from coastal Qu ng Tr ($2) offered notes of tropical fruitiness and bittersweet caramel. "We're changing minds from Robusta," said the barista, referencing the bean used most commonly around the country.

The Refresher: Blackbird

Coffee and fruit is a popular pairing among Vietnam's younger drinkers, including those inside Blackbird's Old Quarter location, where teens and 20-somethings sip espresso drinks spiked with banana, mango, pomegranate, kumquat, sugar cane and more.

One better: Blackbird's cascara, a tea made from the dried husks of the coffee cherry (the fruit encasing the coffee bean), cold-brewed and infused with strawberries, blueberries and kiwi ($2.70). Served over ice in a short glass and topped with fruit-salad flotsam, the elixir is lightly caffeinated, mildly fruity and as refreshing as stepping out of the Hanoi humidity into full-blast air conditioning.

The Jet-Setter: Habakuk Fine Coffee and Bistro

Find the right back street just south of the French Quarter, ascend a set of stairs and you'll find Habakuk Fine Coffee and Bistro, a Michelin Bib Gourmand winner. At the L-shaped stone counter, furnished with fresh flowers and laboratory-like brewing equipment, the inviting baristas opine on the international bean choices from Habakuk's Hanoi roasting partner, Flusso.

I chose the wine-processed Arabica from China's Yunnan province, which my barista recommended brewed in a pour over and iced ($3.60). The tea-hued coffee, which he presented in an individual carafe over an ice sphere, tasted like Raisinets and wound up being the highlight of my search. The personal-size tart piled with cubes of mango makes a lovely pairing.

 

(END) Dow Jones Newswires

March 17, 2026 14:00 ET (18:00 GMT)

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