iQIYI's Leading Shows Could Support 1Q Membership, Advertising Revenue -- Market Talk

Dow Jones

04/22

0828 GMT - Iqiyi's leading shows should help support its 1Q membership and advertising revenue, say Citi analysts in a note. That is despite seasonally low advertising during the quarter, they write. The analysts expect the Chinese video platform's cash flow to improve, partly thanks to a rich content pipeline. However, they reckon iQIYI would have to develop a blockbuster on a similar scale to its current No. 1 show, "Pursuit of Jade," to support its future profit. Citi cuts its 1Q, 2026 and 2027 revenue projections by 0.9%, 0.2% and 0.2%, respectively, to reflect fluctuations in its distribution projects and the normalization of its games business. Citi trims its ADR target price to $1.90 from $2.30 and maintains a buy rating. ADRs closed at $1.32. (megan.cheah@wsj.com)

(END) Dow Jones Newswires

April 22, 2026 04:28 ET (08:28 GMT)

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That is despite seasonally low advertising during the quarter, they write. The analysts expect the Chinese video platform's cash flow to improve, partly thanks to a rich content pipeline. However, they reckon iQIYI would have to develop a blockbuster on a similar scale to its current No. 1 show, \"Pursuit of Jade,\" to support its future profit. Citi cuts its 1Q, 2026 and 2027 revenue projections by 0.9%, 0.2% and 0.2%, respectively, to reflect fluctuations in its distribution projects and the normalization of its games business. Citi trims its ADR target price to $1.90 from $2.30 and maintains a buy rating. ADRs closed at $1.32. 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That is despite seasonally low advertising during the quarter, they write. The analysts expect the Chinese video platform's cash flow to improve, partly thanks to a rich content pipeline. However, they reckon iQIYI would have to develop a blockbuster on a similar scale to its current No. 1 show, \"Pursuit of Jade,\" to support its future profit. Citi cuts its 1Q, 2026 and 2027 revenue projections by 0.9%, 0.2% and 0.2%, respectively, to reflect fluctuations in its distribution projects and the normalization of its games business. Citi trims its ADR target price to $1.90 from $2.30 and maintains a buy rating. ADRs closed at $1.32. (megan.cheah@wsj.com) \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  April 22, 2026 04:28 ET (08:28 GMT)\n</p>\n<p>\n  Copyright (c) 2026 Dow Jones &amp; Company, Inc.\n</p>\n</font>\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4108","symbol_name":"電影和娛樂","start_time":0,"source_url":"https://dowjonesnews.com/newdjn/logon.aspx?AL=N","article_id":"2629015393","we_media_id":"106","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2629015393","pubTimestamp":1776846480,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Dow Jones","introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"summary":"0828 GMT - Iqiyi's leading shows should help support its 1Q membership and advertising revenue, say Citi analysts in a note. That is despite seasonally low advertising during the quarter, they write. The analysts expect the Chinese video platform's cash flow to improve, partly thanks to a rich content pipeline. However, they reckon iQIYI would have to develop a blockbuster on a similar scale to its current No. 1 show, \"Pursuit of Jade,\" to support its future profit. Citi cuts its 1Q, 2026 and 2027 revenue projections by 0.9%, 0.2% and 0.2%, respectively, to reflect fluctuations in its distribution projects and the normalization of its games business. Citi trims its ADR target price to $1.90 from $2.30 and maintains a buy rating. ADRs closed at $1.32. ","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4108":"电影和娱乐","BK4526":"热门中概股","IQ":"爱奇艺","BK4505":"高瓴资本持仓","BK4552":"Archegos爆仓风波概念","BK4531":"中概回港概念"},"translate_title":"爱奇艺的领先节目可以支持第一季度会员和广告收入——市场讨论","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"IQ":0.9},"content_text":"0828 GMT - Iqiyi's leading shows should help support its 1Q membership and advertising revenue, say Citi analysts in a note. That is despite seasonally low advertising during the quarter, they write. The analysts expect the Chinese video platform's cash flow to improve, partly thanks to a rich content pipeline. However, they reckon iQIYI would have to develop a blockbuster on a similar scale to its current No. 1 show, \"Pursuit of Jade,\" to support its future profit. Citi cuts its 1Q, 2026 and 2027 revenue projections by 0.9%, 0.2% and 0.2%, respectively, to reflect fluctuations in its distribution projects and the normalization of its games business. Citi trims its ADR target price to $1.90 from $2.30 and maintains a buy rating. ADRs closed at $1.32. (megan.cheah@wsj.com) \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  April 22, 2026 04:28 ET (08:28 GMT)\n\n\n  Copyright (c) 2026 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":true,"editions":null,"column":"","sentiment":"0","news_tag":"dataReport","news_rank":0,"isVideo":false,"video":null,"symbols":[],"gpt_button":0,"need_auth":true,"need_login_tip":false,"code":"91000000","status":"200"}}}