By Nate Wolf

Shares of Cracker Barrel Old Country Store surged Wednesday as the restaurant chain put last year's logo drama behind it with an unexpected quarterly profit.

Cracker Barrel stock rose 11% in premarket trading. Shares had climbed 43% this year as of Tuesday's close of trading, though they remain down 35% over the last 12 months.

The chain faced intense backlash from conservatives in 2025 after changing its logo and beginning a redesign of its farmhouse-style restaurants. President Donald Trump called the move a "mistake," and Cracker Barrel ultimately rolled back the changes. But the worst of the firestorm appears now to be behind the company.

Cracker Barrel reported adjusted earnings of 29 cents a share for its fiscal third quarter, down from 58 cents last year but much better than the loss of 48 cent expected by analysts. Revenue totaled $797.4 million, above Wall Street's call for $776.7 million.

Same-store sales fell 1.8% year over year. Same-store sales had been growing steadily in the buildup to Cracker Barrel's logo fiasco before plummeting 8.5% in the quarter ended last October and 7.9% in the January quarter.

Cracker Barrel lifted its revenue forecast for the current fiscal year to between $3.27 billion and $3.3 billion from a previous outlook of $3.24 billion to $3.27 billion. It expects adjusted earnings before interest, taxes, depreciation, and amortization of $120 million to $125 million, up from $85 million to $100 million previously.

Write to Nate Wolf at nate.wolf@barrons.com

This content was created by Barron's, which is operated by Dow Jones & Co. Barron's is published independently from Dow Jones Newswires and The Wall Street Journal.

(END) Dow Jones Newswires

June 10, 2026 08:09 ET (12:09 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.