Li Ning's 2H Earnings Likely to be Pressured by Brand-building Costs

Dow Jones
07/16

0451 GMT - Li Ning's 2H earnings could be pressured by slower demand growth and increased brand-boosting investment, HSBC Global Investment Research analysts say in a note. While the Chinese sportswear maker's 1H profit are likely to remain resilient, they expect 2H earnings to drop 14% on year, as the company could raise its brand-building costs. The analysts believe Li Ning is on the right path to gain market share in China's sportswear industry, but macro uncertainty could partly weigh on near-term earnings visibility. HSBC cuts its 2027 and 2028 profit forecasts by 15% and 11%, respectively. The bank trims its target price to HK$18.30 from HK$24.80 on the weaker outlook, but retains a buy rating. Shares fall 1.6% to HK$14.88. (megan.cheah@wsj.com)

 

(END) Dow Jones Newswires

July 16, 2026 00:51 ET (04:51 GMT)

Copyright (c) 2026 Dow Jones & Company, Inc.

應版權方要求,你需要登入查看該內容

免責聲明:投資有風險,本文並非投資建議,以上內容不應被視為任何金融產品的購買或出售要約、建議或邀請,作者或其他用戶的任何相關討論、評論或帖子也不應被視為此類內容。本文僅供一般參考,不考慮您的個人投資目標、財務狀況或需求。TTM對信息的準確性和完整性不承擔任何責任或保證,投資者應自行研究並在投資前尋求專業建議。

熱議股票

  1. 1
     
     
     
     
  2. 2
     
     
     
     
  3. 3
     
     
     
     
  4. 4
     
     
     
     
  5. 5
     
     
     
     
  6. 6
     
     
     
     
  7. 7
     
     
     
     
  8. 8
     
     
     
     
  9. 9
     
     
     
     
  10. 10