Aurora Mobile's (JG) MoonFox Data said Friday it has expanded its offline foot traffic dataset to cover more than 300 additional listed companies across China's A-share market, Hong Kong and US exchanges.
The company said the expanded coverage includes companies in consumer-facing sectors, such as home furnishings, jewelry, apparel, retail and food and beverage, while also adding capacity-related activity signals for the energy, export and manufacturing industries.
MoonFox said its offline dataset tracks store-level foot traffic, visit frequency and consumer engagement to provide investors with leading indicators of sales trends, market share shifts and brand performance before financial results are reported.