DraftKings Says Prediction Markets Aren't Cannibalizing

Dow Jones
08/07

1020 ET - DraftKings CEO Jason Robins says the platform's new prediction markets offering isn't eating into its existing sports-betting market share. DraftKings has rolled out prediction markets in several states where online sports betting isn't legal, such as California and Texas. That has opened up new markets where DraftKings wasn't previously able to operate sports betting, Robins says. In states where sports wagering was already legal, bettors are mostly sticking with their existing platforms rather than switching over to prediction markets, he says. Instead, the new business is bringing in more institutional investors, a customer cohort DraftKings hasn't historically attracted, Robins says.

 

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