拉夫劳伦将女装业务视为增长引擎 -- 市场观察

投资观察
Sep 17, 2025

Ralph Lauren高管在投资者电话会议中表示,公司将女装业务视为未来三年最大的增长机会之一。

首席产品和商品官Halide Alagöz指出,该业务板块在2025财年的销售额达到20亿美元,使拉夫劳伦成为少数几个达到这一销售里程碑的服装品牌之一。

尽管如此,该公司在全球高端女装市场的份额仅占约1%,因此仍有巨大的扩张空间。Alagöz表示,预计在未来三年内,女装业务的增长速度将超过公司整体增长水平。

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