医美赛道会是资生堂的解药吗?4月1日,北京商报记者获悉,资生堂推出了首个医疗美容品牌RQPYOLOGY律曜,这意味着资生堂正式通过自有品牌进入医美赛道。当业绩连续多年出现下滑,曾经风光无比的日妆巨头资生堂也不得不寻找更多新的机会,而市场规模不断扩大的医美赛道被寄予希望。然而,医美这条赛道已经有了众多玩家,其中就包括资生堂老对手欧莱雅、雅诗兰黛等国际美妆巨头,如此,资生堂又能有多少机会?已备案两款...
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