智通财经APP获悉，微盟集团(02013)盘中涨超20%，截至发稿，涨20.47%，报2.06港元，成交额13.93亿港元。
消息面上，腾讯发布全员信，宣布对微信事业群组织架构进行调整：成立电商产品部，负责微信内交易模式的探索，加速发展交易基建及交易生态，运营微信交易新模式。尽管腾讯总裁刘炽平表示，微信电商团队独立无需过度解读，但市场仍憧憬微信商业化加速。
据悉，作为腾讯生态的重要服务商，微盟集团的业务布局与此次调整形成战略契合。根据此前财报显示，该公司已为超70%的微信视频号年度达人提供营销服务，在单场GMV破2,000万人民币的达人直播中，约60%场次均有微盟深度参与。值得注意的是，微盟于1月9日正式推出“微盟X微信小店”五大解决方案，旨在帮助商家在微信小店生态中实现高效整合与业务增长。
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