智通财经APP获悉,建银国际发表研究报告,将微博-SW(09898)目标价从77.22港元下调3%至74.88港元。由于前景低迷,维持“中性”评级。报告指,2025年第一季业绩超出预期,主要原因是来自阿里巴巴-W(09988)的广告收入年增89%,及利息支出低于预期。宏观环境增添不确定性,抑制品牌广告商的广告预算。
该行预计,微博的收入增长短期内将继续低迷,因为在利润率小幅收缩和人工智能举措加强的情况下,公司盈利面临下滑的威胁。该行维持2025/26财年收入预测基本不变,但将盈利预测下调3%及1%,以考虑更高的AI投资。
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