华润啤酒为何去“侯孝海化”?

对话财经
01 Jul

导读侯孝海的离去,不仅为华润啤酒的“侯孝海时代”画上句号,更将这家正在经历行业剧变的巨头推向了战略抉择的关键节点。6月27日,华润啤酒董事会主席侯孝海宣布卸任,为这场持续二十余年的啤酒征程按下暂停键。从勇闯天涯到喜力并购,从高端化突围到白酒跨界,这位缔造了无数经典战役的掌舵者,在将华润啤酒推上行业巅峰后悄然转身。而留给继任者的,不仅是年销超千万吨的啤酒帝国,更有高端化转型的攻坚战、白酒版图的整合...

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