2025年,我国文旅行业在政策扶持、需求多元化、科技创新以及新媒体流量赋能等多重因素推动下,展现出复苏势头和蓬勃生机。据文化和旅游部数据显示:一季度,国内出游人次17.94亿、同比增长26.4%;国内居民出游总花费1.80万亿元、同比增长14.8%;居民出游需求和消费潜力不断释放。同时,随着我国签证、交通、支付和离境退税政策的不断优化,“中国游、中国购”持续升温。据文化和旅游部国际交流与合作局数据...
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