京东这份季报在中概投资界颇有点万众期待。并不是京东的业绩本身多么受关注,而是因为这是京东外卖发起冲锋后的第一个完整季度,也是它外卖投入最激进的一个季度,人们很想看看到底花了多少钱,有多少效果。管理层一方面在业绩会上强调,“外卖是十年长期战略”;另一方面又说,“我们认为近期行业内存在一些过度竞争,不会参与内卷式竞争”。再结合财报中披露的巨额现金流吞噬,管理层在回复用户留存情况时的避重就轻,这可能...
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