9月1日，瑞幸开启“就喝原产地节”，推出主打原产地的产品矩阵，包括新品阿克苏苹果拿铁，以及深受消费者欢迎的生椰拿铁、耶加雪菲美式、茉莉花香拿铁、轻咖柠檬茶、琯溪蜜柚拿铁等现制饮品。同时，演员汤唯作为“瑞幸咖啡全球原产地倡导人”回归，让瑞幸的全球原产地集群和上游供应链布局引发行业关注。 “要喝就喝原产地”是瑞幸近年提出的品牌口号，为此，瑞幸不断加强各核心产品的上游供应链布局。截至目前，瑞幸已构建...
Source Link9月1日，瑞幸开启“就喝原产地节”，推出主打原产地的产品矩阵，包括新品阿克苏苹果拿铁，以及深受消费者欢迎的生椰拿铁、耶加雪菲美式、茉莉花香拿铁、轻咖柠檬茶、琯溪蜜柚拿铁等现制饮品。同时，演员汤唯作为“瑞幸咖啡全球原产地倡导人”回归，让瑞幸的全球原产地集群和上游供应链布局引发行业关注。 “要喝就喝原产地”是瑞幸近年提出的品牌口号，为此，瑞幸不断加强各核心产品的上游供应链布局。截至目前，瑞幸已构建...
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