近日,一种名为“脏苏打水”(Dirty Soda)的饮品从北美餐饮市场异军突起,以“定制化+高颜值”迅速席卷快餐店、咖啡馆甚至高端餐厅。百事可乐、可口可乐等国际饮料巨头纷纷入局,通过推出限定产品、收购相关技术公司等方式抢占市场。这一现象引发业内关注:当海外市场被“脏苏打水”点燃,中国饮品行业是否会迎来下一个风口?“脏苏打”是什么?为什么这么受北美年轻人欢迎脏苏打水的起源颇具草根色彩。2010年代,...
Source Link近日,一种名为“脏苏打水”(Dirty Soda)的饮品从北美餐饮市场异军突起,以“定制化+高颜值”迅速席卷快餐店、咖啡馆甚至高端餐厅。百事可乐、可口可乐等国际饮料巨头纷纷入局,通过推出限定产品、收购相关技术公司等方式抢占市场。这一现象引发业内关注:当海外市场被“脏苏打水”点燃,中国饮品行业是否会迎来下一个风口?“脏苏打”是什么?为什么这么受北美年轻人欢迎脏苏打水的起源颇具草根色彩。2010年代,...
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