2025年双11的市场规模达到了新的历史高度。截至11月11日,艾瑞咨询电商监测数据显示,双11期间测算全网零售额近1.8万亿元,同比增长超10%。这一数字相比2009年首届双11的5200万元,15年间增长了约3.5万倍,充分展现了中国电商市场的巨大潜力和活力。家电作为家庭计划性支出的核心品类,历来是双11大促的消费焦点。今年双11京东在家电品类继续保持领先地位,大家电占比超六成,小家电占比超...
Source Link2025年双11的市场规模达到了新的历史高度。截至11月11日,艾瑞咨询电商监测数据显示,双11期间测算全网零售额近1.8万亿元,同比增长超10%。这一数字相比2009年首届双11的5200万元,15年间增长了约3.5万倍,充分展现了中国电商市场的巨大潜力和活力。家电作为家庭计划性支出的核心品类,历来是双11大促的消费焦点。今年双11京东在家电品类继续保持领先地位,大家电占比超六成,小家电占比超...
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