上世纪八十年代，雀巢带着小长条速溶咖啡进入中国市场。彼时，咖啡对于中国消费者而言还是一个新事物。随着“味道好极了”的广告语深入人心，中国的咖啡市场逐渐被打开。 三十多年以来，中国咖啡市场发展速度令人震惊，除了速溶咖啡，市场上还出现了即饮咖啡、胶囊咖啡、现磨咖啡等形态，推动了中国咖啡市场规模的增长。 与此同时，市场竞争也变得异常激烈，尤其是今年以来的咖啡市场格外热闹。一方面是价格从9块9“卷”到...
Source Link上世纪八十年代，雀巢带着小长条速溶咖啡进入中国市场。彼时，咖啡对于中国消费者而言还是一个新事物。随着“味道好极了”的广告语深入人心，中国的咖啡市场逐渐被打开。 三十多年以来，中国咖啡市场发展速度令人震惊，除了速溶咖啡，市场上还出现了即饮咖啡、胶囊咖啡、现磨咖啡等形态，推动了中国咖啡市场规模的增长。 与此同时，市场竞争也变得异常激烈，尤其是今年以来的咖啡市场格外热闹。一方面是价格从9块9“卷”到...
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