三季度营收、利润双降,霸王茶姬的高增长时代是否已经结束?

砺石商业评论
Dec 05, 2025

霸王茶姬的高增长时代,是否已经结束?黄茜琳 | 文黎铮 | 编辑有数DataVision| 来源前段时间,一份忧喜参半的财报,给上市半年的霸王茶姬浇了盆冷水。一边是收入规模与盈利能力出现下滑。今年三季度,霸王茶姬营收同比下滑9.4%,经调净利润同比下降22%。另一边,部分经营指标却稳中有升,其闭店率连续三季度保持0.3%[1],远低于行业2%-10%;注册会员数同比增长36.7%至2.2亿,今年前...

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