Eternal Beauty Holdings Secures Exclusive Distribution Deal with Italian Fragrance Brand CULTI

Reuters
01/06
Eternal Beauty Holdings Secures Exclusive Distribution Deal with Italian Fragrance Brand CULTI

Eternal Beauty Holdings Ltd. has announced the establishment of a cooperation with CULTI, an Italian luxury fragrance brand owned by CULTI Milano S.p.A. Effective from January 1, 2026, Eternal Beauty has obtained the exclusive distribution rights for CULTI's products in mainland China, Hong Kong, and Macau. The company will be responsible for implementing tailored market entry and expansion strategies for the brand in these regions. This partnership is expected to strengthen Eternal Beauty’s high-end fragrance distribution network, expand its brand portfolio, and capture growth opportunities in the Chinese fragrance market.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Eternal Beauty Holdings Ltd. published the original content used to generate this news brief via IIS, the Issuer Information Service operated by the Hong Kong Stock Exchange (HKex) (Ref. ID: HKEX-EPS-20260106-11981676), on January 06, 2026, and is solely responsible for the information contained therein.

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