港股詳情

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個體經濟

681.378

+1.5780.23%

漲家數：2

跌家數：3

平家數：5

市盈率：- -

高：691.084

開：679.801

低：677.908

收：679.801

成交量：2,910.21萬

成交額：4.17億

市值：2,688.45億

流通市值：2,327.86億

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百威喜力鏖戰中國：啤酒生意，要重做一遍

21世纪经济报道

每日沽空追蹤 | 百威亞太 12月05日沽空量成交175.06萬股，沽空比例為7.13%

華潤啤酒12月05日主力淨流出691.7萬元散户資金買入

知行集團控股12月05日主力淨流出15.8萬元散户資金買入

追求極限送達，啤酒猛卷「新鮮度」

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20:12","pubTimestamp":1764936778,"startTime":"0","endTime":"0","summary":"在这场行业协会主导的中国啤酒T5峰会上，华润啤酒、青岛啤酒、百威亚太、燕京啤酒、嘉士伯中国达成了多项共识。事后喜力啤酒称，赛事期间喜力啤酒销量同比增长了14%。百威、喜力在全球市场还能搏一搏，但在中国市场完全不在一个量级。到今年，百威已经在华发展40周年，在国内有30家啤酒厂。喜力错过了中国啤酒市场蓬勃发展的第一个黄金期，百威抓住了。2018年开始，依靠华润的运营，喜力在中国重新出发。","market":"hk","thumbnail":null,"type":0,"news_type":0,"thumbnails":[],"rights":{"source":"tencent","url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251205202552952cd069&s=b","rn_cache_url":null,"customStyle":"body{padding-top:10px;}#news_title{font-weight:bold;#titleStyle#;}#news_description span{font-size:12px;#descriptionStyle#;}.footer-note{#statement#}","selectors":".mod-LoadTzbdNews, body","filters":".relate-stock, .hot-list, .recom-box, 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15:26","pubTimestamp":1764919564,"startTime":"0","endTime":"0","summary":"在追求绝对的“物理新鲜”方面，啤酒仍有天花板可以打破。文｜宋玥卷完价格后，啤酒行业又开始卷“新鲜度”了。百威以当日鲜啤的创新销售模式，打破了其在中国三十年的销售常规，也将啤酒的“新鲜度”卷上了新高度。创新消费场景革新体验的无限“新鲜”然而，“新鲜”的战场并不止于供应链。当一些品牌致力于缩短啤酒与消费者的物理距离时，另一些品牌则选择缩短二者的心理距离，通过重塑消费场景来创造另一种“新鲜感”。","market":"hk","thumbnail":null,"type":0,"news_type":0,"thumbnails":[],"rights":{"source":"tencent","url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251205153147a725634a&s=b","rn_cache_url":null,"customStyle":"body{padding-top:10px;}#news_title{font-weight:bold;#titleStyle#;}#news_description span{font-size:12px;#descriptionStyle#;}.footer-note{#statement#}","selectors":".mod-LoadTzbdNews, body","filters":".relate-stock, .hot-list, .recom-box, 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