START TODAY CO., LTD. is a Japan-based company engaged in the E-commerce (EC) business which operates Internet shopping Website, as well as the provision of other related services. The Company's main business consists of the store planning and developing business, including the purchase and sale of apparel materials through the Company's original selection shops on ZOZOTOWN, an Internet E-commerce Website; the store operation and management business, which solicits tenants to open stores on ZOZOTOWN and manages the stores; the fulfillment related supporting businesses, such as the development of EC Website operation systems, design production, contracted logistics and marketing support. The Company also purchases apparel materials and sell to others on its auction Website CROWN JEWEL.