JD.com's Internal Purchasing Platform Sees 2.5x Transaction Growth During 11.11 as Employee Benefits Go Self-Service

Deep News
Nov 12

As the core platform through which JD.com (NASDAQ: JD) serves government and enterprise clients, JD Enterprise Business simultaneously launched its "Government and Enterprise Super Saving Month" campaign during the 11.11 shopping festival, with a large number of corporate users turning to centralized procurement through JD.com to inject digital and intelligent momentum into their own development.

Data shows that during the Super Saving Month, JD Enterprise Business maintained steady and positive momentum, reaching new highs: overall transaction value rose 51% year-on-year, transaction value from government and enterprise innovative services grew more than 5 times year-on-year, and transaction value on JD.com's internal purchasing platform increased 2.5 times year-on-year.

As the core platform serving digital and intelligent procurement for small and medium-sized enterprises, JD Enterprise Purchasing saw transaction growth of more than 60% year-on-year from specialized and sophisticated "little giant" firms, manufacturing single-item champions, and specialized and sophisticated enterprises, while activity among PLUS enterprise members rose 66% year-on-year.

In this year's 11.11, AI was no longer just a technical term in the background but became more deeply embedded in the operating interface of procurement personnel. During the Super Saving Month, usage of AI procurement tools rose 60% month-on-month, and the number of enterprises served by the AI procurement steward grew 42% month-on-month.

From demand submission to fulfillment and delivery, JD Enterprise Business connected AI capabilities across the entire procurement process, including sourcing, price comparison, ordering and reconciliation, making the improvement in procurement efficiency for government and enterprise clients clearly visible.

Service categories flourished across the board, as the value boundary of enterprise procurement extended from physical goods to the full range of production and operational scenarios. Among these, enterprise asset disposal value grew more than 10 times year-on-year, relying on online disposal channels to help enterprises revitalize idle equipment and inventory assets and maximize asset value; government and enterprise meal procurement value rose more than 6 times year-on-year, with one-stop group catering and other procurement solutions reducing administrative and logistics management costs; government and enterprise housekeeping service procurement value increased more than 3 times year-on-year, covering office cleaning, logistics operation and maintenance and other scenarios to reduce burdens and improve efficiency for enterprise logistics; and enterprise customized service procurement value rose more than 2 times year-on-year, meeting personalized customization needs for corporate branding, workwear and events.

Procurement growth for AI hardware was notably fast, with widening gaps in growth rates across categories, as enterprise procurement prioritized productivity equipment that can be implemented and improve efficiency, including AI intelligent robot procurement value up more than 3.5 times year-on-year, AI glasses procurement value up 89% year-on-year, AI PC procurement value up 65% year-on-year, and AI intelligent office equipment procurement value up 61% year-on-year.

In addition, the deepening advancement of the coordinated regional development strategy and the building of a unified national market is exerting an increasingly profound influence on government and enterprise procurement. During the Super Saving Month, transaction value of hot-selling products in popular cities such as Shanghai, Xi'an, Wuhan, Chengdu, Guangzhou, Shenzhen, Jinan, Beijing and Nanjing all increased more than 10 times year-on-year, with procurement categories in each city showing distinct regional characteristics and industrial features, presenting a picture of "one chessboard across the nation."

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