港股异动 | 布鲁可涨超8%,公司近期密集推新,WF2026上海展新品首秀在即

智通财经
Sep 28

布鲁可(00325)涨超8%。消息面上,布鲁可近期处于密集上新期,推出传奇版-新世纪福音战士-Mark.06假面骑士甲斗王登多款新品。另外,公司此前确认参展10月3日至4日举办的WF2026上海展,多款重磅新品将首次亮相。中邮证券此前指出,随着积木车放量、海外市场推进,下半年经营有望提速,全年收入30%以上增长目标有望实现。

产品端,通过研发创新加速拼搭载具类玩具(积木车)以及拼搭角色类项下"自然集""绮遇记"等新系列的孵化,积极布局并孵化全新原创IP,凭借多元IP矩阵、丰富产品组合与精准上新节奏,加速拓展成人粉丝向产品线;海外端,立足国内市场,结合不同国家与地区市场特征推进精细化运营——美洲深度挖掘现有渠道并同步拓展新渠道,亚洲在深耕既有渠道基础上积极开拓新市场,欧洲以核心国家逐步辐射周边,进一步拓展海外市场空间。

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