高盛发表研究报告,更新中国IP零售商及玩具公司追踪,涵盖新产品/IP、线上销售动能、二手市场定价及海外对照。中国方面,泡泡玛特(09992.HK) 9月线上跌幅加深,因对比高基数;名创优品(09896.HK) 及布鲁可(00325.HK) 线上销售则加速。该行指出,泡泡玛特天猫及抖音合计销售于2026年9月按年跌44%(2026年第三季按年跌30%),因2025年9月为“Pin for Love”...
Source Link高盛发表研究报告,更新中国IP零售商及玩具公司追踪,涵盖新产品/IP、线上销售动能、二手市场定价及海外对照。中国方面,泡泡玛特(09992.HK) 9月线上跌幅加深,因对比高基数;名创优品(09896.HK) 及布鲁可(00325.HK) 线上销售则加速。该行指出,泡泡玛特天猫及抖音合计销售于2026年9月按年跌44%(2026年第三季按年跌30%),因2025年9月为“Pin for Love”...
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