异动解读 | 海通国际首予“优于大市”评级,华住集团-S盘中大涨6.38%

异动解读
Dec 02, 2025

华住集团-S(01179)今日盘中大涨6.38%,引发市场关注。

消息面上,海通国际发布研报,首次覆盖华住集团-S并给予“优于大市”评级,目标价41港元。报告指出,华住集团是中国连锁酒店市场的领导者,受益于行业连锁化率提升,其多品牌矩阵和会员体系持续推动市占率增长。此外,公司中高端酒店比例提升、轻资产转型以及严格的成本控制有望进一步改善盈利能力。

海通国际还强调,华住的会员体系(超3亿会员)和供应链优势为其长期增长提供了支撑,并预测2025-2026年调整后EBITDA将持续提升。这些积极因素共同推动了投资者对华住集团未来表现的乐观预期。

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