On September 11, LONGFOR GROUP fell 5.09% in regular trading, trading at HKD 5.69/share, with turnover of HKD 125 million. The stock retreated sharply alongside a broad selloff across Hong Kong-listed mainland property developers.
On the macro front, strong US August PPI data pushed the probability of a Fed rate hike next week to nearly 70%, with the US 10-year Treasury yield approaching the 5% threshold, exerting additional pressure on rate-sensitive real estate names. Peers including China Overseas Grand Oceans and Sunac China fell over 4-6%, while China Resources Land declined nearly 4%.
Fundamentally, LONGFOR GROUP reported H1 core profit of just RMB 0.64 billion, plunging approximately 95% year-over-year, as its development segment remained in a loss-making phase. Major shareholder Cai Kui sold 5 million shares at an average price of HKD 6.6979 on September 1, reducing his stake to 18.93%, further weighing on sentiment. Citi forecast continued sector volatility through December as investors digest the long-term implications of the new housing sales policy framework, noting that high-turnover business models face the most headwinds.
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