疲惫的消费者正在从冷咖啡转向能量饮料,推动了该品类的增长。Celsius Holdings, Inc.的首席幕僚Toby David在巴克莱全球消费品大会上表示,在过去四周内,能量饮料品类同比增长约17%,而其他消费品类别似乎面临更多挑战。
David表示:"Red Bull、Monster继续保持火热态势。Alani表现非常出色,Celsius也重回增长轨道。实际上,整个品类大部分都在增长。"
疲惫的消费者正在从冷咖啡转向能量饮料,推动了该品类的增长。Celsius Holdings, Inc.的首席幕僚Toby David在巴克莱全球消费品大会上表示,在过去四周内,能量饮料品类同比增长约17%,而其他消费品类别似乎面临更多挑战。
David表示:"Red Bull、Monster继续保持火热态势。Alani表现非常出色,Celsius也重回增长轨道。实际上,整个品类大部分都在增长。"
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