本年度信息
截至2025年12月31日止年度，Keep Inc.营收同比有所下降。同期，经调整净利润约为人民币25.0百万元，而上年同期经调整净亏损则为人民币469.6百万元，业绩大幅改善主要受益于专注AI发展与优化业务结构的战略调整。公告显示，公司通过提升内容生产效率、优化人效及完善决策机制等方式，进一步推动高毛利率业务占比提升。与此同时，营销、供应链等多方面的成本效益优化也带动整体费用管控表现改善。
业务分项
公告提及自有品牌健身产品在2025年下半年同比降幅逐渐收窄，核心健身装备品类在下半年实现同比超过20%的增长，并助力全年也录得正向表现。基于业务结构持续优化，公司在各板块的毛利率均有所扩张，并保持稳健的研发投入节奏，以支持运动健康大语言模型、AI智能体与AIGC等未来重点项目的持续探索。
根据公告，Keep Inc.将继续围绕AI能力提升与自有品牌健身产品升级两大核心支柱，推进收入的健康增长和利润率的稳定改善。
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