小牛电动（NIU）股价今日盘中大涨5.21%，引发市场关注。截至发稿，该股报价3.53美元/股。
消息面上，小牛电动近期推出了新款NX Play电动摩托车，定位为"越级玩家"，并在抖音平台首发。这款新产品配备了多项智能功能，包括TFT彩色屏幕、魔术轮控车把旋钮、GoEasy全场景智驾系统以及OKGo无感解锁技术，大幅提升了骑行体验的便捷性和智能化水平。市场分析认为，新产品的推出有望为公司带来新的增长动力，提振投资者信心。
值得注意的是，小牛电动近期股价表现活跃。数据显示，该股年初至今已上涨87.71%。此外，在所有4家参与评级的机构中，75%的券商给予买入建议，25%的券商给予持有建议，显示分析师对公司前景持积极态度。投资者应密切关注公司后续发展动向及市场反应。
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