异动解读 | 柯尔百货财报超预期且上调全年指引，股价盘中暴涨31.60%

异动解读

Nov 25, 2025

周二盘中，美国零售商柯尔百货（Kohl's）股价大幅飙升31.60%，引发市场广泛关注。这一显著涨幅主要源于公司发布的超预期财报以及乐观的全年业绩展望。

根据公司公布的财务报告，柯尔百货第三季度销售净额达到34.07亿美元，超过分析师预期的33.3亿美元。更为重要的是，公司今年第二次上调了全年利润预期。柯尔百货现预计2025财年调整后每股收益将在1.25美元至1.45美元之间，远高于此前预期的0.50美元至0.80美元区间。此外，公司还将全年销售额降幅预期从原先的5%-6%收窄至3.5%-4%。

值得注意的是，就在财报发布前一天，柯尔百货宣布任命Michael Bender为公司永久首席执行官。Bender自今年5月以来一直担任临时首席执行官，此次正式上任被视为公司领导层稳定的信号。在Bender的领导下，公司通过增加可使用优惠券的产品、投资专有品牌以及加强与合作伙伴的关系等措施，成功吸引了注重价值的购物者。

分析人士认为，这份亮眼的财报以及管理层的积极展望显示柯尔百货正逐步走出困境，公司的转型战略开始见效。投资者对公司未来发展前景的信心显著提升，推动股价大幅上涨。然而，考虑到零售业整体面临的挑战，柯尔百货能否持续保持这一良好势头仍有待观察。

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