周二盘中，社交媒体平台Reddit（股票代码：RDDT）股价大幅上涨13.81%，引发市场广泛关注。这一显著涨幅主要源于公司最新推出的人工智能（AI）广告功能，投资者对此反应积极。
据悉，Reddit推出了两项全新的AI广告功能：Reddit Insights和对话摘要附加功能（Conversation Summary Add-ons）。Reddit Insights将为营销人员提供实时的用户趋势分析，帮助他们在广告投放前测试创意、把握热门话题，从而更精准地规划营销活动。而对话摘要附加功能则允许品牌将用户的正面评论整合到广告下方，提升广告在社区中的认同感和参与度。
分析人士认为，这些新功能有望显著提升Reddit的广告效果和收入。通过利用AI技术，Reddit不仅能为广告主提供更精准的用户洞察，还能增强用户与广告的互动，这可能会吸引更多广告主投放广告，从而推动公司的收入增长。投资者对这一战略举措表现出浓厚兴趣，推动股价强劲上涨。值得注意的是，在盘前交易中，Reddit股价已经上涨超过3%，显示出市场对公司前景的看好。
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