A growing number of hotels are beginning to sell rooms that were originally sold on a daily basis by the month.

A reporter found that a hotel brand called City Shangjie Hotel recently launched monthly rental products. Depending on the room type, monthly rent is set between 1,180 yuan and 1,580 yuan, with room sizes ranging from 20 to 45 square meters.

The reporter learned by phone that rent is paid monthly, and the fee includes utilities and internet charges, with no hidden costs.

In addition, the five-star hotel Lvshou Hotel has also introduced long-term rentals, with a 70-square-meter unit starting at a monthly rent of 11,888 yuan.

This price includes laundry and drying services, daily cleaning, and two buffet breakfasts per day. The temperature-controlled swimming pool and fitness center can both be used for free, and guests also receive free parking.

Why are hotels collectively launching long-term rental businesses? The industry's current situation of approaching stock competition is the main reason.

An industry insider told the reporter that behind this model lies the difference between hotels' off-peak and peak seasons. Many hotels have more vacant rooms during the off-season, so switching to a monthly rental model turns overnight guests into long-term residents.

For hotels, during periods when rooms are vacant, costs such as staffing, property management, and depreciation still occur as usual.

Low prices do not mean hotels are doing business at a loss; rather, they are redefining idle assets.