AMASS Brands Group将收购HPO Sparkling Protein Water多数股权,进军功能性补水领域

投资观察
Jun 29

AMASS Brands Group宣布,将收购HPO Sparkling Protein Water的多数股权,此举标志着该公司正式进军功能性补水市场。

根据协议,AMASS Brands将把在HPO的所有权比例提升至约50%。此外,AMASS Brands还获得了一项为期三年的期权,有权以两倍于HPO营收的价格,收购其剩余的全部股权。

这一战略收购将使AMASS Brands得以拓展其产品组合,进入快速增长的功能性饮料领域。HPO Sparkling Protein Water作为一款富含蛋白质的起泡水,迎合了消费者对健康、便捷补水方案日益增长的需求。

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