尽管提高了家用咖啡产品价格,斯马克公司仍在其咖啡品牌上看到强劲需求。CEO Mark Smucker在巴克莱全球消费品大会上表示:"需求价格弹性趋势优于我们最初预期和历史平均水平。这显示了家用咖啡品类的韧性。"
Smucker指出,即使价格上涨,家用咖啡仍比外出购买咖啡便宜得多。"用普通滴漏咖啡机冲泡一杯咖啡的成本约为0.10至0.15美元,"Smucker说道,"因此仍然非常实惠。"
尽管提高了家用咖啡产品价格,斯马克公司仍在其咖啡品牌上看到强劲需求。CEO Mark Smucker在巴克莱全球消费品大会上表示:"需求价格弹性趋势优于我们最初预期和历史平均水平。这显示了家用咖啡品类的韧性。"
Smucker指出,即使价格上涨,家用咖啡仍比外出购买咖啡便宜得多。"用普通滴漏咖啡机冲泡一杯咖啡的成本约为0.10至0.15美元,"Smucker说道,"因此仍然非常实惠。"
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