美国时尚零售商Gap Inc盘中大涨18.74%,引发市场关注。消息显示,公司刚公布第四财季业绩表现强劲,财报各项主要指标均优于华尔街预期。
数据显示,Gap第四财季净销售额为41.5亿美元,同比小幅下滑3.5%但高于市场预期40.7亿美元;净利润2.06亿美元,同比大增11.4%;调整后每股盈利0.54美元,也超过分析师预期的0.37美元。
值得一提的是,Gap旗下主要品牌Old Navy、Gap和Banana Republic这一季的同店销售额均实现正增长,其中主力品牌Gap同店销售额增长7%,反映公司多年来的品牌转型战略逐渐见效。
分析人士指出,强劲的财季表现主要归功于Gap积极应对供应链挑战,确保假期购物季产品充足供应,顺利抓住了旺季销售契机;同时公司对产品设计和营销投入的加码也体现出成效,进一步提高了消费者对品牌的青睐度。
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