On May 27, Kuaishou Technology announced its first-quarter results for 2026. The financial report reveals that in Q1 2026, Kuaishou's total revenue reached 33.7 billion yuan, with adjusted net profit at 3.4 billion yuan. Core commercial revenue, which includes online marketing services and other services primarily from e-commerce, increased by 10.7% year-over-year. In terms of users, the average daily active users (DAUs) on the Kuaishou app reached 413 million, while average monthly active users (MAUs) hit a record high of 772 million for the quarter.

This quarter, Kuaishou continued to deepen its strategic AI deployment. The commercialization of its Kling AI accelerated further, with revenue growing over 300% year-over-year. Concurrently, AI capabilities were increasingly integrated into core business scenarios such as online marketing, e-commerce, content ecosystems, and organizational efficiency enhancement, driving improvements in the operational efficiency of its main businesses.

Overall, in Q1 2026, Kuaishou's user base continued to expand, core commercial revenue maintained growth, the commercialization of Kling AI accelerated further, and AI capabilities continued to deliver tangible value across more business scenarios.

Cheng Yixiao, Founder and CEO of Kuaishou Technology, stated, "In the first quarter of 2026, we remained committed to deepening our AI strategy, driving content ecosystem prosperity and commercial growth through technological innovation, achieving a solid start. Looking ahead, we will continue to deepen the integration and innovation of AI technology with business scenarios. Through continuous technological iteration and ecosystem development, we aim to create more long-term, sustainable value for users, partners, and shareholders."

**Kling AI: Model, Tools, and Scenario Synergy Drives Accelerated Commercialization**

In Q1 2026, Kling AI's operating revenue exceeded 650 million yuan, a year-over-year increase of over 300%, indicating a further acceleration in its commercialization process. As of March 2026, Kling AI's annualized revenue run rate (ARR) approached 500 million USD, a fourfold increase from the 100 million USD ARR in March of the previous year.

This revenue growth is underpinned by the continuous advancement of Kling AI's model capabilities, product ecosystem, and implementation in professional scenarios. In February of this year, Kling AI launched the Kling 3.0 series models. Based on an All-in-One concept, these models support native multimodal input and output including text, images, audio, and video, integrating video understanding, generation, and editing into a highly efficient and smooth AI workflow. Compared to single-point video generation capabilities, Kling 3.0 places greater emphasis on a unified approach to handling complex creative tasks, advancing AI video creation from merely "generating a video clip" to "completing an entire creative workflow."

Specifically, the Kling 3.0 series models support video generation of up to 15 seconds, better meeting needs for plot expression, shot progression, and complete narrative. In terms of control capabilities, the models have further improved performance in shot control, semantic response, and subject consistency, enabling creators to achieve more stable continuous expression across characters, actions, scenes, and shots. Simultaneously, Kling 3.0 further integrates audio-visual synchronization capabilities with subject consistency control, elevating AI video generation from mere image generation to the creation of complete video expressions encompassing sound, motion, characters, and narrative pacing.

Centered on the practical needs of professional creators, Kling AI is also continuously refining its product tools and collaboration capabilities. Kling AI launched the "Ling Canvas Agent" mode, upgrading the creative experience from a single-point tool to an intelligent Agent system. This introduces features like multi-turn conversational intelligent editing and multi-perspective shot intelligent expansion. For e-commerce scenarios, it launched automated group image creation and batch generation tools, providing content creators and merchants with a complete workflow solution from concept ideation to material output.

Furthermore, Kling AI introduced a team membership feature, supporting collaborative creation for up to 15 members simultaneously, further serving professional scenarios such as team production, advertising creativity, e-commerce material production, and game content creation. The team membership feature supports creative handoffs and asset sharing within team workspaces, helping professional teams reduce costs associated with repeated file downloads, transfers, and communication. Through role-based permission configurations and upgrades to desktop and cross-workspace asset management capabilities, it further enhances the efficiency of multi-person collaboration and project advancement.

As model and product capabilities continue to upgrade, Kling AI is also validating its application value in more professional content scenarios. In the popular Chinese historical drama "The Peaceful Year," Kling AI was deeply involved in the production of some virtual scenes and special effects shots, aiding professional film and television content production. In entertainment content and artist marketing scenarios, Wajijiwa collaborated with Kling AI to launch the ninth-anniversary family song MV "āi ái ǎi ài," applying AI video generation capabilities to visual creative scenarios for artist content.

Overall, Kling AI's applications are extending from individual creation to the real-world workflows of professional teams. By focusing on aspects like shot design, scene generation, visual packaging, and collaborative production, it helps creators and content organizations enhance efficiency and expand the boundaries of expression.

**AI Deeply Integrates into Marketing and E-commerce Operations, Boosting Core Business Efficiency**

Beyond Kling AI, AI capabilities are also continuously being integrated into Kuaishou's core business operations, demonstrating more direct operational value in scenarios like marketing, e-commerce, and live streaming.

In the online marketing services business, revenue reached 19.6 billion yuan in Q1 2026, a year-over-year increase of 9.3%. This quarter, the content consumption, lifestyle services, and AI application industries were the main drivers of growth in non-e-commerce marketing service revenue. Within the content consumption industry, AI technology has significantly reduced the cost and creative barriers for producing comic dramas, leading to a rapid expansion in the supply of such content and a continuous release of related marketing demand.

From a marketing process perspective, Kuaishou continued to deepen the application of its generative recommendation large model and intelligent bidding large model in online marketing business scenarios, contributing approximately a 3%-4% lift to domestic online marketing service revenue in Q1 2026. For a platform company, the value of AI is not only reflected in the revenue of standalone products but also in the improvement of advertising recommendation efficiency, ad delivery conversion efficiency, and client operational efficiency. The application of AI in Kuaishou's marketing business is a direct manifestation of AI entering the core business revenue chain.

Currently, AI capabilities cover the entire pre-delivery, delivery, and post-delivery process. Pre-delivery, AIGC marketing material generation helps merchants produce materials at lower cost and higher efficiency. As of March 2026, the consumption penetration rate of AIGC short video marketing materials within the overall short video marketing pool reached 10%. During delivery, the UAX fully automated advertising delivery product was continuously upgraded, adding an Agent function. By learning from high-quality delivery optimization and material creation experiences within the industry, it automatically assists in completing operations like ad unit creation and bid optimization, enhancing delivery efficiency. Post-delivery, AI post-delivery analysis and digital assistants help merchants more efficiently review delivery data and handle user inquiries, especially during periods like nighttime when human service coverage is insufficient, helping merchants promptly respond to potential customer needs.

In its e-commerce business, Kuaishou continued to advance buyer growth, supply introduction, and the deep integration of e-commerce with commercialized traffic, further connecting the full-domain operational chain. AI capabilities are also further upgrading the e-commerce operational chain. In Q1 2026, the new-generation generative search framework OneSearch V2 was fully launched in Kuaishou's e-commerce search scenario. By introducing a latent space reasoning-based self-distillation generative search framework, OneSearch V2 enhanced model reasoning capabilities and search experience without increasing inference costs or service latency, bringing an approximate 3% incremental GMV lift to the e-commerce shelf search scenario.

In live streaming scenarios, Kuaishou leveraged AI capabilities to optimize the shopping guidance process. Real-time product feature summarization and automated reply hosting functions brought merchants over ten million yuan in daily GMV increments. Additionally, AI-powered intelligent subsidy coupon distribution achieved precise, personalized "thousand people, thousand faces" marketing, effectively reducing merchant operational costs.

Overall, Kuaishou is continuously enhancing the e-commerce user shopping experience and merchant operational efficiency through AI capabilities in search, live streaming guidance, and intelligent subsidies.

**Monthly Active Users Reach Historic High; Content and Live Streaming Ecosystem Remains Vibrant**

In terms of users and content ecosystem, in Q1 2026, the Kuaishou app's average DAUs reached 413 million, and average MAUs reached 772 million, with MAUs achieving a historic breakthrough. During the Spring Festival period, leveraging a rich content matrix and innovative interactive features, the platform's peak DAU also set a new record. Data shows that the total viewership for Spring Festival content live streams exceeded 15 billion, and total short video plays surpassed 250 billion.

Regarding social interaction, the user pairs for the social interactive product "Huozai" increased by 25% compared to pre-Spring Festival levels, and the number of people sending private messages to friends increased by 15% compared to pre-Spring Festival.

For the live streaming business, Kuaishou adheres to a core principle of maintaining a healthy live streaming ecosystem, focusing on improving supply quality, enriching content, and fostering AI innovation to build a sustainable long-term live streaming ecosystem. In terms of product technology, intelligent tools like the AI interactive assistant, AI digital avatar services, and AI private messages comprehensively enhance host service efficiency and optimize viewer interaction experience. Kling AI's video generation capabilities also deeply empower live streaming gift production, improving the efficiency of launching new AI gifts and their creative expression. In Q1 2026, users sent 1.1 million AI-generated "Wanxiang" series customizable exclusive effect gifts.

The implementation of AI capabilities is also further extending internally within the organization. In Q1 2026, Kuaishou released the intelligent agent programming model KAT-Coder-Pro V2, which continued to optimize across dimensions such as front-end aesthetics, command-line reasoning, and Agent execution, while being compatible with various mainstream AI coding tools. Simultaneously, Kuaishou's self-developed programming tool CodeFlicker drove the AI code generation rate to exceed 50% and was upgraded to the company-wide universal Agent "My Flicker." Its usage scenarios expanded from engineer programming to more areas including R&D, product, operations, data, management, and business, continuously enhancing overall organizational efficiency.

In overseas markets, Kuaishou remains committed to exploring high-value growth paths. In Q1 2026, in its core developing overseas market Brazil, DAUs and user time spent remained stable. The overseas online marketing business continued to strengthen advertising product capabilities, deeply empowering the entire marketing chain with AI technology. The overseas e-commerce business saw steady year-over-year growth in transaction volume and order count, with operational efficiency and profit quality remaining stable.

Looking ahead, Kuaishou will continue to advance the deep integration of AI capabilities with business scenarios, releasing more practical value in areas such as content creation, commercial operations, user experience, and organizational efficiency, supporting the platform's long-term, high-quality growth.