异动解读 | 霸王茶姬盘中大涨5.11%,香港扩张及获德银"买入"评级助推

异动解读
02 Jul

7月2日,美股上市公司霸王茶姬(CHA)股价盘中大涨5.11%,引发市场广泛关注。

消息面上,霸王茶姬近期在香港市场加速扩张。公司在荃湾如心广场开设了第二家香港门店,并计划在奥海城、屯门市广场及VCity等地新开8家标准门店。这一扩张计划显示出霸王茶姬对香港市场的信心,有望进一步提升其在海外市场的品牌影响力和业务规模。

与此同时,中国外交部发言人毛宁在例行记者会上对霸王茶姬等中国品牌在海外的成功表示肯定。毛宁表示,中国品牌凭借科技含量、文化底蕴、设计灵感以及融通中外的情感价值,正在赢得越来越多海外消费者的青睐。这一表态也为霸王茶姬等中国品牌的国际化战略提供了政策支持。

另外,德意志银行近日发布研报,首次覆盖霸王茶姬并给予"买入"评级,目标价40.5美元。这一积极的分析师评级也为霸王茶姬股价上涨提供了额外动力。投资者对公司未来发展前景的信心明显增强,推动股价大幅上涨。

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