泡泡玛特上半年营收138.8亿元，经调整净利润同比大增362.8%
8月19日，泡泡玛特发布2025年上半年业绩。财报显示，上半年营收138.8亿元，同比增长204.4%，预估137.6亿元；上半年净利润45.7亿元，同比增长396.5%，预估38.3亿元；经调整净利润47.1亿元，同比增长362.8%。
核心业务进展：
海外市场成增长主引擎： 海外业务收入达55.9亿元，同比猛增440%，收入占比从22.8%跃升至40.3%。其中，美洲市场增长1142.3%，欧洲及其他地区增长729.2%，全球化战略成果显著。
IP表现 — LABUBU封神： THE MONSTERS（核心为LABUBU）IP收入达48.1亿元，同比飙升668%，超越MOLLY成为第一大IP，占总收入的34.7%，显示出公司强大的IP孵化与爆款打造能力。
产品结构剧变 — 毛绒品类引爆市场： 毛绒产品收入达61.4亿元，同比激增1276.2%，收入占比从9.8%飙升至44.2%，成为第一大品类。
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