Against the backdrop of transformation and upgrading within China's manufacturing sector, the kitchen appliance industry has also entered a new phase oriented towards quality, intelligence, and technology. Recently, Yu Minhong, founder of New Oriental and CEO of Dongfang Zhenxuan, led his team into the talent-rich Greater Bay Area, experiencing the profound spirit of reform and opening up in Southern Guangdong while engaging in a dialogue with Pan Yejiang, Chairman and President of the leading high-end Chinese kitchen appliance brand Vatti Corporation Limited. Centered around an "immersive experience + product recommendation + corporate interview" format, the two sides conducted an in-depth exchange via a live-streamed conversation, delving into topics such as brand development, technological innovation, and entrepreneurial spirit.

The third from the left: Yu Minhong, founder of New Oriental and CEO of Dongfang Zhenxuan; the third from the right: Pan Yejiang, Chairman and President of Vatti Corporation Limited. Engaging the Era with New Quality Productive Forces Currently, the driving force of China's economic growth has comprehensively shifted from factor-driven to innovation-driven. As a forefront of China's reform and opening up, the Guangdong-Hong Kong-Macao Greater Bay Area has fostered an innovative spirit and market vitality deeply ingrained in Vatti's corporate DNA. As a representative enterprise of the Greater Bay Area, since its establishment in 1992, Vatti has consistently driven the value enhancement of its products through "User-Centricity." Amidst an industry background of "low-price involution," the company has upheld "Customer First" as a core value, systematically constructing a "Three-Good" product standard centered on "Easy to Use, Good Looking, Easy to Clean" and a "Clean Kitchen" system based on "Product Cleanliness, Spatial Cleanliness, and Sensory Cleanliness." On the other hand, Vatti has courageously ventured into the deep waters of "Intelligent Transformation and Digital Transition" with its digital-intelligent strategy—facing external challenges, and based on a long-termism approach, the company counter-cyclically invested over 1 billion RMB to construct a "Digital and Intelligent Kitchen Appliance Industrial Park." This significant decision is a key move in embracing the wave of industrial upgrading in the Greater Bay Area and forging new quality productive forces, vividly interpreting the "Reform and Opening-Up Spirit" of the new era and providing a replicable practical model for the transformation and upgrading of manufacturing in the Greater Bay Area. During the dialogue, Yu Minhong expressed that the fertile entrepreneurial soil of Guangdong has nurtured many excellent enterprises, and entrepreneurs here generally possess the traits of being "low-key and pragmatic, daring to venture and act, and focused on real industry." This spirit has enabled numerous local brands to take root, grow, and develop steadily and sustainably. As a leading enterprise nurtured locally in Zhongshan, the fact that Vatti has maintained its foothold in the highly competitive kitchen appliance industry for over thirty years, continuously providing consumers with high-quality products and becoming a trusted brand, warrants an in-depth exploration of the underlying development logic. Responding to Yu Minhong's perspective, Pan Yejiang, Chairman and President of Vatti, shared his own reflections: "I have always believed that technology is the foundation of a brand, and products are the ultimate载体 of technology. What ultimately supports an enterprise's continued journey is solid product strength and sustained technological accumulation." Yu Minhong expressed deep agreement with this view, further stating: "The reason Vatti has stood firm for over thirty years is precisely because it has preserved the original intention of 'making good products,' maintaining brand vitality and a leading position through continuous innovation. Such steadfastness is particularly valuable in the current climate."

Forging Advantages with the Torch Spirit Throughout the dialogue, the "Craftsman Spirit" remained a core theme, a philosophy that has always been central to Vatti's R&D ethos. Eighteen years ago, Vatti was the manufacturer of the "Lucky Cloud" torch for the Beijing Olympic Games. Since then, the company has integrated "Torch Quality" into every aspect of product development, manufacturing, and testing, creating a unique "Torch Spirit" for Vatti, extending event-grade "Torch Quality" to every single product. In March of last year, Vatti launched the GW6i Skincare Shower Water Heater, which broke away from the traditional framework of water heaters simply "heating water" by championing the concept of "Skincare through Water," propelling water heaters into the 4.0 era. Its独创 "High-Permeability Active Skin Technology" alters water molecule size to enable deep skin hydration. According to third-party tests, continuous use can increase facial moisture content by approximately 29.89%, reduce oil content by about 55.82%, and improve skin firmness and elasticity, truly achieving "skincare while showering." In the realm of range hoods, Vatti has consistently iterated and updated its offerings in recent years, introducing innovative product forms such as triple-cavity hoods and fully concealed ultra-slim wall-embedded models. The company has also taken a leading position in the dishwasher sector. Its "Twin Square Omni-Wash" technology, developed over 24 months, not only achieved a cleaning coverage rate exceeding 99.9% for Vatti dishwashers but also earned the industry's first "Grade One Cleaning Coverage Rate" certification. Upon launch, it immediately generated significant反响 and subsequently garnered over ten honors, including "Internationally Advanced Technology Appraisal," selection as one of the "Top Ten Papers of the Year" by the authoritative journal "Household Appliance Technology," and the "Aipulan Outstanding Product Award." It is quite rare in the industry for a single technology to receive so many accolades, fully demonstrating the industry's recognition of Vatti's professional R&D capabilities in dishwashers.

As Yu Minhong remarked, being "low-key, pragmatic, and focused on real industry" is the fundamental character of Guangdong entrepreneurs. In a浮躁 stock market environment, the down-to-earth craftsman spirit and continuously breaking technological barriers are the greatest confidence for enterprises to navigate cycles, and this is also the secret to Vatti's enduring presence for over thirty years. Moving forward, Vatti will continue to advance steadfastly, using the power of technology to warm every household, aiming to make the name "Vatti" synonymous with "Living Seriously."