异动解读 | 李宁发布中期业绩后股价大涨5.25%,电商渠道表现亮眼

异动解读
Aug 22

李宁(02331.HK)今日盘中大涨5.25%,引发市场关注。这一显著涨幅紧随公司发布2025年中期业绩报告之后。

根据李宁公布的财报,公司2025年上半年实现收入148.17亿元人民币,同比增长3.3%。尽管净利润为17.37亿元,同比下降10.99%,但公司在电商渠道和特许经销商业务方面表现亮眼。电商渠道收入同比增长7.4%,成为公司收入增长的主要动力;特许经销商收入同比增长4.4%,占总收入的比重进一步提升至46.5%。

分析人士指出,尽管面临整体经济环境的压力,李宁通过优化渠道结构和加强电商布局,展现出良好的业务韧性。公司表示将继续聚焦专业运动定位,持续投入品牌建设和产品研发,这一战略方向获得了投资者的认可。市场普遍认为,李宁在专业运动领域的持续深耕,加上其在电商领域的强劲表现,为公司未来增长奠定了坚实基础,这也是推动股价上涨的重要因素。

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