9月17日(路透社)——纳斯卡(NASCAR)与联邦快递货运(FedEx Freight)共同宣布,双方已达成一项长期系列冠名权合作协议。
根据协议内容,联邦快递货运系列赛(FedEx Freight Truck Series)将于2027年正式启动。这一合作标志着两大行业巨头将在赛车运动领域展开深度绑定,为未来的赛事发展奠定坚实基础。
此次宣布的长期合作,不仅体现了纳斯卡对联邦快递货运品牌价值的认可,也彰显了后者通过顶级赛车平台扩大市场影响力的战略意图。双方均未透露协议的具体财务条款,但外界普遍认为,这一重磅联手将重塑卡车系列赛的商业格局,并为车迷和赞助商带来新的期待。
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