Shares of Byrna Technologies Inc. (BYRN) are soaring 16.23% in pre-market trading on Thursday following the release of the company's impressive third-quarter financial results for fiscal year 2025. The significant uptick in stock price reflects investors' positive reaction to the company's strong performance and optimistic future outlook.

Byrna Technologies, a personal defense technology company specializing in less-lethal security solutions, reported a 35% year-over-year increase in revenue, reaching $28.2 million for the quarter ended August 31, 2025. The company's earnings per share (EPS) of $0.09 significantly outperformed analysts' expectations of $0.06, marking a 50% beat. This robust financial outcome has boosted investor confidence in the company's growth trajectory and financial health.

CEO Bryan Ganz attributed the strong performance to several factors, including the company's expanding retail presence, successful marketing initiatives, and broader brand adoption. Byrna's products are now available in over 1,000 retail locations nationwide, and the company has seen a significant increase in web traffic following the implementation of new AI-enabled advertising campaigns. Looking ahead, management expressed confidence in delivering expected revenue growth of 35-40% for fiscal year 2025, with strong momentum heading into the holiday shopping season. The positive outlook, combined with the company's plans to expand its product offerings and introduce subscription-based services, has further fueled investor enthusiasm, leading to the substantial pre-market rally.