塔吉特与宝可梦联名推出独家系列——市场快讯

投资观察
Apr 15

宝可梦的粉丝们很快就能在塔吉特(Target)一站式集齐心仪商品。这家零售商正与宝可梦品牌合作,共同庆祝其成立30周年,准备推出一个包含服装、配饰、家居用品、食品饮料等在内的100多款商品的系列。

“宝可梦 x 塔吉特”系列将分两个阶段推出,首批商品将于5月2日上架,第二批则于6月6日面市。塔吉特表示,近半数系列商品定价将低于20美元,并指出该系列将通过社交媒体活动和精选门店的店内活动进行推广。

塔吉特创意策划副总裁吉吉·格拉指出:“我们深知顾客对宝可梦的喜爱,因此与品牌方携手打造了这场充满趣味与惊喜的30周年庆典——甚至邀请了我们团队内部的资深粉丝参与设计。”

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