欢聚（JOYY）今日盘中大涨5.05%，引起了市场的广泛关注。
消息面上，欢聚集团发布了2025年第四季度及全年财报。财报显示，公司第四季度营收同比增长5.9%，时隔多个季度重回同比正增长轨道；全年非GAAP经营利润和EBITDA均实现双位数增长。其中，广告技术业务BIGO Ads收入在第四季度同比大增61.5%，成为强劲的新增长引擎。同时，非直播收入占比提升至28%，收入结构得到显著优化，增强了公司的盈利能力和抗风险能力。
公司管理层对2026年增长给出了明确乐观的预期，预计一季度收入将同比增长8.8%至10.9%，直播业务将恢复同比正增长，广告业务保持中双位数同比增长。这份表现超预期的财报及积极展望，是推动股价在盘中显著上涨的主要原因。
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