美股周二交易时段，虎牙（HUYA）股价表现强劲，盘中大涨11.17%，引起市场广泛关注。这一显著涨幅使得虎牙本月累计涨幅已超过40%。
推动虎牙股价上涨的主要原因是公司宣布获得2025电竞世界杯（EWC2025）的直播权。该赛事已于近日在沙特阿拉伯首都利雅得拉开帷幕，虎牙将全程直播本届电竞世界杯，且版权覆盖所有赛事单元。这一重磅消息极大地提升了投资者对虎牙未来业务增长的信心。
值得注意的是，虎牙在本届电竞世界杯中的参与度颇深。据悉，至少有5支虎牙签约战队将出征沙特，参与英雄联盟、王者荣耀、无畏契约、CS2等核心赛事的角逐。此外，约有30名入驻虎牙平台的选手和教练也将参与此次赛事。这不仅彰显了虎牙在电竞领域的影响力，也有望通过赛事直播吸引更多用户，提升平台流量和收入。随着电竞产业的持续发展，此次直播权的获得可能为虎牙带来长期的增长动力。
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