非洲电商巨头Jumia Technologies AG（纽交所代码：JMIA）今日盘前大涨5.23%，延续了昨日的强劲涨势。这一涨幅主要受到公司最新财报及战略规划的推动。
尽管Jumia公司总营收出现下滑，但其核心业务展现出强劲韧性。公司报告显示，实物商品订单量同比大幅增长21%，创下两年来最快增速。特别是在尼日利亚市场，订单量增长22%，交易总额(GMV)增长20%，表现亮眼。此外，公司活跃购买用户数提升15%，显示用户粘性正在增强。
更引人注目的是，Jumia首次明确提出了2027年实现全面盈利的战略目标。公司表示，2025年将是"盈利攻坚战"的关键一年，将严格控制资本支出与运营费用。同时，公司上调了全年实物商品订单增速预期至20%-25%，并将GMV目标调高至7.95-8.3亿美元。这些积极信号极大地提振了投资者信心，推动股价上涨。
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