Morgan Stanley Predicts: Alphabet's (GOOGL.US) Google Cloud Revenue Could Surge Over 50% by 2026

Stock News
Nov 06

Alphabet's (GOOGL.US) Google Cloud is poised for explosive growth next year, with Morgan Stanley analysts forecasting that the division's revenue could increase by more than 50% by 2026.

In a recent report, Morgan Stanley analyst Brian Nowak informed investors that the firm's updated backlog model "outlines a path for Google Cloud to achieve over 50% revenue growth by 2026." This suggests "a mid-single-digit upside to our prior estimates and over 15% upside to consensus expectations."

Nowak emphasized that Morgan Stanley continues to view Google Cloud as "the core driver for Alphabet's valuation multiple expansion and AI-driven outperformance." The firm's new model breaks down Google Cloud's revenue into contributions from backlog and on-demand workloads.

Recent disclosures from Alphabet revealed that "approximately 55% of its $158 billion backlog as of Q3 2025 is expected to be recognized as revenue within the next two years." Historically, these backlog commitments have contributed "45%-50% of Google Cloud's revenue," with the remainder coming from on-demand workloads.

Morgan Stanley noted that the on-demand business grew "29% year-over-year in 2023 and 37% in 2024," with growth "around 25% year-to-date in 2025." Based on these trends, the firm's sensitivity analysis indicates that if Alphabet secures "over $50 billion in new net backlog additions" by 2026 while maintaining at least 15% growth in on-demand workloads, total cloud revenue could surpass 50% growth.

Nowak added that even under more conservative assumptions—"25% year-over-year growth in on-demand workloads" and "$20 billion in new backlog additions"—the model still supports the projection of over 50% revenue growth.

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