MV Highlights
Music artist Jackson Wang officially launched his new solo single "Let Loose" on Friday morning, with the accompanying music video (MV) premiering simultaneously worldwide. This work not only marks another bold breakthrough for Jackson Wang in the realms of music and visual arts, but has also garnered significant industry attention for being shot entirely on the iPhone 17 Pro.
"Let Loose" was co-directed by Jackson Wang and renowned director Ojun Kwon, deeply presenting Jackson Wang's personal transformation and artistic evolution from past to future. The MV uses dynamic choreography and interweaving light and shadow visual language to vividly portray his inner journey of breaking through darkness, breaking free from constraints, and embracing rebirth. The entire work, enhanced by the iPhone 17 Pro's powerful imaging system, presents cinematic-quality texture and nuanced emotions, representing a perfect fusion of technology and art.
According to sources, the filming utilized Apple's latest flagship model - the iPhone 17 Pro. The device features three 48-megapixel Fusion cameras (main, ultra-wide, and new telephoto), equivalent to eight lens combinations, supporting the highest 8x optical-quality zoom in iPhone history. Additionally, the newly upgraded 18-megapixel Center Stage front camera further enhances selfie stability and performance.
In terms of professional video capabilities, the iPhone 17 Pro introduces ProRes RAW, Apple Log 2, and the industry-first Genlock synchronization technology, providing unprecedented flexibility and compatibility for cinematic production. Combined with the powerful performance of the A19 Pro chip and the new laser-welded VC heat dissipation system, the device maintains stable output during high-intensity filming while achieving significant battery life improvements.
In the "Let Loose" MV, the iPhone 17 Pro's imaging system fully demonstrated its technical capabilities:
The 48-megapixel telephoto lens achieves 8x optical zoom, providing directors with greater compositional freedom; The 48-megapixel ultra-wide lens captures clearer wide-angle shots, enhancing spatial tension; 4K 120fps video recording makes slow-motion sequences smooth and detailed, perfectly presenting dance rhythms and emotional outbursts.
Jackson Wang stated, "In the past, when directing MVs, I would often use iPhone to shoot samples first, but this is the first time I've used iPhone to complete filming and post-production entirely. This work contains many carefully designed movements that require quick lens capture to convey a sense of power. iPhone's lightweight design played a huge advantage in this regard."
He also praised the iPhone 17 Pro's 8x optical-quality zoom, believing that the speed and clarity of lens switching are crucial for emotional expression, and the iPhone 17 Pro perfectly demonstrates this capability.
Furthermore, he recommends users try shooting videos with iPhone, particularly using the Center Stage front camera, which can automatically track people entering the frame and adjust the viewing angle, making it ideal for group selfies.